TLDR Learning how to use Regex effectively for SEO projects in Google Search Console and Google Analytics requires understanding the use of symbols and practicing to create effective formulas for matching specific text strings and analyzing performance based on specific parameters.
Key insights
💡Regex can take your SEO campaigns and your SEO skills ahead of normal SEOs, but they look scary from a distance.
💭The pipe symbol in regex matches characters in the same order in which they have been inputted, not the words.
💪The bracket is a powerful symbol in regex, converting characters into words and matching them together as a group.
💡The character just before curly braces can be repeated as many times in the text string as the number inside, allowing for specific pattern matching in SEO.
💡The power of regex can be increased exponentially by using specific characters and patterns to match different combinations.
🔍Matching and validating emails in forms can be done using regex, making it easier to ensure the input is a valid email address.
💡The email matching formula needs to account for variations like using numbers in the domain or changing the domain altogether.
🧠Custom reports in Google Analytics can help track user behavior, such as the number of people who visit the home page and then read the refund policy before making a purchase.
Highlights
🔍00:00 Learn how to use Regex for SEOs in Google Search Console and Google Analytics, including the proper use of symbols like pipe, bracket, square bracket, curly bracket, plus, minus, and backslash, and the importance of practice and hard work to understand and use Regex effectively for SEO projects.
🔍06:48 Using regex, match specific text strings by understanding how square brackets, regular brackets, and other symbols work to create effective formulas for SEO.
🔍14:17 Using regex, you can specify the number of times a character can be repeated in a string, with curly braces, dash, plus sign, and star allowing for different variations. Expand
🔍17:00 Regex for SEO: Learn to use dash symbol for character ranges, square brackets for specific matches, backslash to convert symbols, and create functions to match emails in text.
🔍24:08 Using regex, you can match characters between a and z, capital letters, and email IDs with numbers and special characters, which can be applied in Google Search Console and Google Analytics.
🔍31:33 Regex allows for dynamic querying of URLs in Google Search Console to filter and analyze performance based on specific parameters, such as character length, and can be used to create custom reports in Google Analytics.
🔍41:10 Use regex to track user behavior on specific URLs, check refund policy before purchase, and learn advanced uses in Google tools for SEO projects.
👨💼44:23 Make projects complex so normal people don’t understand, see you in the next video.